メディア掲載情報

「アドフラウド対策」ってなに？　ネット広告費の無駄を抑制

アドフラウドの脅威から ブランドインテグリティ をどう確立するか？　第一線で活躍するマーケターたちと考える

不正クリックを防いでプロモーションを効率化　KDDIがCHEQで実現する“届けたい人に届く”広告運用

顧客や企業を守り 不正対策に最善を尽くす――チェク・ジャパン

不正トラフィックによる損失を最小限に抑え効果の高いデジタルマーケティングを

加熱する ジェネレーティブAI 開発がもたらす有害な影響のリスク：「テクノロジーをどのように運用すべきか、を考慮しなければいけない」

DXによる事業成長を脅かす「不正トラフィック」──チェク・ジャパン廣瀬氏らが語る“損害”と“対策”

How the Fake Web is Impacting Business Economics（英語サイト）

アドフラウド対策で不正アフィリエイトを可視化　広告の無駄を削減したバイク王＆カンパニー事例紹介

大手企業も被害、マーケティングにセキュリティの意識を【CHEQ 布施一樹氏 インタビュー】

広告費の節約＆最適化を実現！アドフラウド対策「CHEQ」がバイセルのデジタルマーケに欠かせない理由

CHEQ helps ecommerce businesses fake out the ‘fake web’

This is how the fake accounts work in the run-up to Israel elections

Musk was Right? Making Sense of Twitter’s Bot Problem.

How many of Twitter's users are bots? - study

More than one-third of Japanese website access found by fraudulent bots and investigations

About 40% of all internet traffic is inhuman. And that is a conservative assessment (podcast)

Fraudulent 'bot-driven' college enrollment up 50%, new study finds

Trough the eyes of CHEQ's team: Meet "the digital iron dome" protecting sites from bots and scammers

CHEQ appoints Limor Gershoni Levy as Chief Legal Officer

CHEQ hires Lazaro Stern to launch operation in Latin America as the region records high rates of bots and fake users.

CHEQ reveals that 470 mn ‘online shoppers’ are bots and fake users

Following $150M Series C With Tiger Global, CHEQ Announces Series Of New Key Appointments

How Bots and Fake Users Are Poisoning Your Marketing Campaigns

CHEQ Raises $150 Million to Detect Malicious Website Visitors

17 Billion Super Bowl Online Ad Views Came From Bots and Fake Users

16 Million Bots & Fake Users Will "Shop" Online on Valentine's Day

How Bots & Fake Users Are Killing the Modern Marketing Operation

ClickCease and CHEQ data, show that campaigns have seen a 3% rise in invalid traffic.

A recent report by anti-fraud biz Cheq said the rise and complexity of fake online reviews is costing the global economy $152bn each year.

Fake Online Reviews Becoming A $152 Billion Problem, CHEQ Finds particularly affecting e-commerce, travel and beauty.

CHEQ found 93% of LGBTQ+friendly channels feature on block lists, The Conscious Project aims to help companies reevaluate

Five Israeli companies including CHEQ were named on Tuesday by the World Economic Forum (WEF) as Technology Pioneers of 2021

CHEQ found that 93% of LGBTQ+friendly channels are blocked. As a result the Conscious Project helps companies reevaluate their block lists.

The fraud prevention software industry is a growing market, with options such as CHEQ for PPC, which eliminates bots on both search and social media.

CHEQ, has named Nitzan Yaniv as the company’s SVP of Channels, Partners and Corporate Development

oby Arbel, vice president and head of people at CHEQ on how to land a job at a fast-growing tech company.

These Eight Fraud Bots are Killing Your Customer Acquisition and Costing you Millions, an analysis by CHEQ reveals.

Bad actors train bots to click on ads and drain budgets early in the morning, according to an analysis by CHEQ.

CHEQ is named among the top 50 most promising startups in Israel for its growth and customer success.

Cheq estimated that in 2020, ad fraud would cost digital advertisers $35 billion, with 10.5% of digital ads reaching bots.

Cheq found that “incorrect blocking of safe content on premium news sites” in 2019 resulted in $2.8 billion in lost ad revenue.

Three Ways Fake Users Are Disrupting Customer Acquisition Efforts and (optimizing revenue efficiency), by CHEQ CEO Guy Tytunovich

Misinformation online costs the global economy almost $80 billion annually according to CHEQ and Baltimore university.

In an interview, CHEQ CEO Guy Tytunovich discusses battles with customer acquiston fraud across platforms.

Advertisers to lose $35 billion in 2021 to click fraud. Israeli advertisers are set to lose around NIS 82 million ($24.6 million).

According to data from CHEQ marketing losses due to ad fraud will rise to $35 billion The study collaborated with the University of Baltimore.

CHEQ is listed among top B2B brands, featured alongside case studies of Hubspot, GE, Gong, Mastercard and Mailchimp.

Ad verification specialist CHEQ developed tools to measure game viewability in 3D environments, as part of a partnership with in-game specialists Anzu.

CHEQ Founder and CEO Guy Tytunovich talks about finding the right pricing strategy interviewed for Forbes expert panels series.

It is estimated that Australian marketers lost $756 million last year due to invalid clicks, according to CHEQ.

Losses from digital ad fraud have now overtaken global annual credit card fraud ($27 billion), amounting to $35 billion according to Cheq

According to CHEQ and University of Baltimore research, click fraud alone will cost marketers worldwide more than $23 billion in 2020.

CHEQ showed that 73 percent of neutral or positive LGBTQ news from LGBTQ publishers is incorrectly flagged.

Cheq found that losses from digital advertising fraud ($35 billion) are now greater than global annual credit card fraud ($27 billion).

cybersecurity firm Cheq said last year that advertisers wasted an estimated $1.3 billion on ads displayed to bots and fake accounts.

CHEQ finds that ad fraud will create direct worldwide marketing losses of $35 billion in 2020. This is a rise from $23 billion last year.

Digital ad fraud solutions provider CHEQ has been granted Media Rating Council (MRC) accreditation for its desktop and mobile web solutions.

Click fraud targeting small businesses and affiliate marketing fraud have become particularly problematic in Australia, new CHEQ data shows.

A new report by the University of Baltimore and cheq, an anti-fraud firm, estimates that $35bn is lost annually to ad fraud scams.

Cybersecurity company Cheq, reported that “incorrect blocking of safe content in 2019 resulted in $2.8 billion in lost ad revenue.

CHEQ, the global leader in cybersecurity solutions for marketing has named Assaf Dar as the company’s new Chief Product Officer.

Assaf Dar has been named as CHEQ's Chief Product Officer.Dar joins from Checkmarx, where he led the company’s product strategy.

Marketing losses due to ad fraud will rise to $35 billion in 2020, a global economic study by CHEQ has revealed.

according to new data out from CHEQ rising ad fraud costs are being felt by legitimate marketers, brands, and publishers.

A new report from cybersecurity company CHEQ shows that political spending in digital campaigns will see losses due to ad fraud.

So far in the U.S. this year, extreme keyword blocking has cost U.S. news publishers $4.1 billion, according to estimates from cybersecurity firm Cheq.

How $377 million will be lost due to ad fraud in the 2020 US campaign. through increased spend on fraud-prone traffic.

A study by ad fraud verification company Cheq finds the amount of money lost to ad fraud, will overtake credit card fraud in 2020.

13% of U.S. digital political media ad spending -- $377 million -- could be subject to advertising fraud, according to the University of Baltimore, and CHEQ.

By acquiring ClickCease, now CHEQ can offer ad-fraud solutions, which costs marketers billions each year, to both large and small advertisers.

Israeli cybersecurity company Cheq has acquired Tel Aviv-based click-fraud prevention company ClickCease.

CHEQ holds offices in New York, Tel Aviv, Shanghai and Tokyo, and its specializes on delivering ad-verification cybersecurity.

“The addition of ClickCease will give us traction with mid-to-small size advertisers, a huge and largely untapped market in the space,” said CHEQ CEO

Tackling click fraud, companies like CHEQ need to employ techniques that understand context and work in real time to mitigate fraud.

How CHEQ brought cybersecurity credentials to protect ad spend for gaming in a revolutionary way, in a new partnership with Anzu.

CHEQ detects a substantial amount of fraud and show proof-of-work. The combination of their tech and the expertise of their analysts is key.

Anzu announcing a new deal with Ubisoft, has introduced a collaboration with fraud-detection solution CHEQ,

Ad fraud is not a hugely publicized issue. It is best detailed by Cheq estimates on the problem showing at least $23billion is lost to the problem.

CHEQ CEO Guy Tytunovich, said: " bad actors are extremely aware of spikes in online and mobile activity and are ready to capitalize."

Australian marketers will lose $756 million this year due to invalid clicks on their paid search campaigns, according to CHEQ

Cybersecurity company Cheq, reported that “incorrect blocking of safe content on premium news sites” in 2019 resulted in $2.8 billion in lost ad revenue.

CHEQ Data Scientist Nadav Kallenberg discusses the process to build a neural network to detect sophisticated ad fraud.

CHEQ was built in response to what was quickly becoming one of the fastest-growing criminal enterprises in the world: ad fraud.

Keyword blocking can be too blunt, said Guy Tytunovich, chief executive of Cheq, which helps brands avoid objectionable content by scoring an article’s sensitivity.

Marketers are expected to lose $1.4 billion this year due to affiliate fraud, according to a new global economic study by CHEQ.

Consumers are 2.8 times less likely to associate with a brand whose ads appear next to negative content, per a study by brand safety company Cheq.

CHEQ offers the first cybersecurity-based platform for paid search and paid social ad fraud prevention.

Global cybersecurity company CHEQ has appointed Sisense executive Eyal Tocker as general manager of APAC and EMEA.

Ad-fraud prevention firm CHEQ on Wednesday moved its ad verification services to support paid search and paid-search advertising.

Global cybersecurity solution for online advertisers CHEQ has appointed former Sisense executive Eyal Tocker as general manager of...

CHEQ Estimates that online news publishers lost $2.8 billion in revenue due to the blunt use of keyword blocking.

Outbrain has selected CHEQ‘s cybersecurity-backed offering to secure its digital media from non-human, invalid and fraudulent traffic.

The number of safe articles blocked by brands rose to 73% due to the widespread presence of words such as “same sex” or “lesbian”, according to Cheq.

Discover and native advertising platform Outbrain has selected CHEQ for to handle its global ad-fraud protection

Global cybersecurity solution for online advertisers CHEQ has launched in Australia and New Zealand, with the appointment of Mick O’Brien as the...

A report from Cheq, whose clients include Dentsu, Spark Foundry and ADK, says $2.8 billion was lost due to “incorrect blocking of safe content.

CHEQ's clients had requested some form of tightening of restrictions for stories related to the Floyd protests.

Brand-spokesperson-fit should feel natural: How CHEQ found a perfect fit in NBA legend Dikembe Mutombo

Cheq found that 73% of positive or neutral LGBT+ content was being misclassified and potentially blocked.

Cheq and in-game advetiser Anzu recently showed that games have 23% higher ad viewability compared to traditional digital advertising.

CHEQ says ad fraud will suck $1.3bn of revenue from advertisers this year. Its wider effect is to increase supply and lower prices on legitimate inventory.

Brand safety company CHEQ’s 2019 study found 57% of neutral or positive stories were being incorrectly flagged as unsafe for brands.

Cybersecurity company CHEQ has just revealed that the total cost of “fake news” for the year 2019 alone worldwide was estimated at $ 78 billion.

Top media owners have been penalised to the tune of $3.2bn a year according to a study carried out by CHEQ

Keyword blocking during COVID 19 costs US economy $1 billion, study by CHEQ and the University of Baltimore, finds.

CHEQ estimates that the economic cost of ad fraud is $23 billion. There is a lot of uncertainty in online advertising.

Cybersecurity company CHEQ has appointed David Greenberger as VP of sales, along with Edwin Choi, who joins as VPof customer success

David Greenberger joined CHEQ as Vice President of Sales North America, where he is tasked with expanding the US sales team

Interview with Harriet Kingaby: "There is a brilliant report by CHEQ about fake news and how that travels through the internet".

Daniel Avital, CHEQ’s Chief Strategy Officer, says: “Ultimately, a lack of trust in digital advertising and online media undermines the internet.”

Flashtalking last week announced a live integration agreement with Moat, DoubleVerify, Protective Media, CHEQ, and The Trade Desk.

A report by cybersecurity company CHEQ shows the levels of payment offered to those who are within influencer marketing.

The industry’s largest verification players, including CHEQ have integrated with Flashtalking to introduce new levels of automation.

Tel Aviv-based company Cheq, for example, uses various variables to determine the authenticity of content, including the status of a site’s reputation...

According to a recent study by cybersecurity company CHEQ, 15% of all influencer ad dollars are spent on fake followers. This costs brands...

Three-quarters of safe contet mentioning the LGBT community can be demonetized by some advertisers by blunt brand safety, blocking words...

Incorrect blocking of safe content meant $2.8bn in lost revenue last year for publishers, according to cybersecurity company Cheq. That is one in four...

The Coronavirus drought of ads for publishers follows a report from cybersecurity company Cheq which found $2.8 billion was lost...

A study from CHEQ AI and the University of Baltimore predicted that influencers who bought followers or engagements from bot farms would...

In the case of the coronavirus, Daniel Avital, CHEQ Chief Strategy Officer, said that his colleagues trained Cheq’s AI with content that was not...

In January Cheq revealed that nearly three-quarters (73%) of neutral or positive LGBT+ online new stories are incorrectly flagged due to blocklists, covering...

The New York Times reports that Some 90 percent of brands working with CHEQ, are asking to be kept away from news stories about the virus...

CHEQ which currently has offices in Tel Aviv, New York City, Tokyo, and Shanghai, has won extensive media coverage and has been named...

Advertisers lost more than $23 billion globally to ad fraud in 2019, according to a report from CHEQ called “Ad Fraud 2019: The Economic Cost of Bad...

According to a study by the University of Baltimore and CHEQ, keyword exclusion lists in programmatic buying has resulted in as much as 73 percent of...

In recent years, keyword technology has forced numerous publishers to shut down or severely downsize. As we previously reported, a study...

Anzu teamed up with cybersecurity firm CHEQ to introduce the first ever ad-verification solution for a multinational consumer brand. The brand’s ads...

The first-ever programmatic in-game advertising campaign to be independently verified has seen a 23% increase in viewability of ads — compared to...

OTT ad fraud is projected to cost marketers $4 billion globally this year, says cybersecurity company CHEQ. The most common OTT ad fraud...

Marketers are expected to lose $4 billion (€3.7bn) in 2020 due to OTT ad fraud, a global economic study by CHEQ has revealed. The ‘military-grade...

Daniel Avital, chief strategy officer at cyber security group CHEQ, said: “Because of the democratization of disinformation tools, it’s easier to create bots...

Brands often appear alongside questionable content. Brand safety company Cheq said ads that appear near negative content decrease consumer...

The predictions on the amount of money lost to ad fraud in 2019 vary from USD$5.8bn (£4.4bn) (White Ops and the ANA) and USD$23bn (£17.6bn) (Cheq)...

Top media owners are being penalised with blunt brand-safety tools to the tune of $3.2bn according to fresh research from real-time brand safety...

Key findings from a report commissioned by the University of Baltimore and conducted by cybersecurity company CHEQ have demonstrated...

According to a report released this week by the Merrick School of Business at the University of Baltimore that was commissioned by cybersecurity firm Cheq...

A recent report by a report by the Merrick School of Business at the University of Baltimore, commissioned by cybersecurity firm CHEQ, highlighted how the use of...

U.S. online news publishers lost $2.8 billion in revenue in 2019, due to incorrect blocking of safe content, according to a report from cybersecurity company CHEQ...

Publishers in the UK, US, Japan and Australia missed out on $3.2bn in digital revenue last year, according to a report by the University of Baltimore and cybersecurity firm CHEQ.

Keyword blacklists, created in the name of brand safety, have been found to reflect dangerous biases against LGBTQ people, according to a new study from CHEQ...

CHEQ analyzed 110 of the most popular GoT articles online, which collectively drew 12.7 million social engagements across all the major social media networks...

An economic study by Tel Aviv, Israel-based cybersecurity firm CHEQ and the University of Baltimore have revealed that fake news is costing the global economy $78 billion...

The CHEQ AI has been developed for five years and is trained using millions of pieces of content across 14 languages including, English, German, Japanese, Chinese...

Military-grade ad verification company CHEQ has announced that its AI can now understand online content across more than 200 granular categories. The AI is being...

Most brand safety tools rely on keyword blacklists, but CHEQ’s newly enhanced AI can now identify the context around specific content online, including 200 granular...

Fighting misinformation is a daunting task and it is not possible to eradicate it completely. With perpetrators ceoming more sophisticated, the cost of fake news is shooting up...

Could you tell us about your journey in technology and how you started at CHEQ? I started my journey in tech back in 2003 when I joined the research wing of the Israeli defense intelligence...

According to cybersecurity firm Cheq, influencer marketing fraud is projected to cost brands $1.3 billion in 2019 alone. Which, of course, has led to the rise...

Guy Tytunovich is the founder and CEO of CHEQ, a global AI-driven cybersecurity company disrupting the ad verification space. Guy began his career as an Israeli military...

Estimates of the costs range from about $5.8 billion by the ANA and White Ops, to $23 billion by cybersecurity firm Cheq, and a staggering $42 billion...

Ahead of the 2020 presidential political decision, Cheq is utilizing AI to attempt to distinguish counterfeit news and ensure brands and companies...

In a recent report, Brand Safety company Cheq said ads that appear near negative content decrease consumer intent by 2.8 times...

"We should consider that a fake piece of news in the form of a political ad might be more impactful than an organix post," says Daniel Avital, CSO at CHEQ...

Israeli cybersecurity startup Cheq announced on Wednesday that it raised $16 million in a Series B funding round led by Battery Ventures and MizMaa Ventures...

Cheq develops a cybersecurity service that utilizes artificial intelligence and natural language processing to protect companies from various forms of ad fraud...

Cheq, a startup focused on preventing ad fraud and ensuring that ads run in brand-safe environments, has raised $16 million in Series B funding...

Cybersecurity company CHEQ today announced the closing of $16 million in Series B funding from Battery Ventures and MizMaa Ventures, to further...

Cybersecurity company CHEQ conducted research with the University of Baltimore, which found that the epidemic of online fake news now costs the global economy...

University of Baltimore business professor Roberto Cavazos and CHEQ, an artificial intelligence-driven cybersecurity company, said...

Ad cybersecurity firm CHEQ, in conjunction with economist and University of Baltimore professor Roberto Cavazos, estimates $78 billion...

$8.5 billion is invested annually in influencer marketing on Instagram, but an estimated 15% of those funds are wasted on inflated follower counts, according to Cheq...

Three Israeli companies were among the 100 promising startups named to the Upstart 100, the annual list of 100 promising startups to watch chosen by CNBC.

Ahead of the 2020 election, this Israeli start-up is using military-grade tech to fight fake news. Cheq is led by Guy Tytunovich, a former member of the Israeli Defense...

Nearly three quarters of Gen Z and millennials in the U.S. follow influencers on social media, and the majority said they trust influencers more than...

How Dentsu’s CCI and Cheq have so far blocked 760 million unsafe ad requests CASE STUDY: Blocking fraudulent and non-brand safe ad requests in...

In a more recent study in 2018-2019, ad verification company CHEQ concluded, “Among fraudulent U.S. ad traffic, 77% is classified as 'sophisticated...

Ad fraud expected to reach $23 billion this year and including indirect economic costs could reach $30 billion, according to a report by cybersecurity firm CHEQ...

On the flip side, according to a report from Cheq, a digital media cybersecurity company, fraudulent activity in the influencer space is causing advertisers $1.3B this year...

Cheq founder and CEO Guy Tytunovich noted: “Hackers look for loopholes; the more convoluted an environment is, the easier it is for the fraud to occur...

Cheq released a report last month that found that 73% of safe LGBTQ news content is being blocked by programmatic keyword lists...

Influencer marketing through social media followings is attractive but increasingly perilous advertising terrain for corporate brands.

In the Economic Cost of Bad Actors on the Internet study, which was commissioned by ad verification company Cheq and published in July...

Autonomous brand safety company CHEQ, found that 73 percent of safe stories on LGTB web sites are incorrectly flagged as brand unsafe...

Three Israeli companies were among the 100 promising startups named to the Upstart 100, the annual list of 100 promising startups to watch chosen by CNBC.

This issue has wider implications as keyword-based brand safety platforms are hurting minority voices, such as LGBT communities, states the CHEQ report...

CHEQ founder and CEO Guy Tytunovich said the use of over-simplified flagging procedures caused the problem, not any actual reluctance on the...

To the CHEQ founder and CEO Guy Tytunovich, the lists don’t even work.

“The use of blunt keyword blocking, and media blacklists is outdated...

Brand safety company CHEQ researched keyword blocking used in 225 articles across 15 major sites, including CNN, the New York Times...

CHEQ's study used an industry-standard blocklist of 2000 words which are widely used to prevent brands from appearing online next to harmful...

Cheq combed an industry-standard blacklist of 2,000 words commonly used to prevent brands from appearing next to what it considers...

According to a new report from the ad-verification firm Cheq, nearly three-quarters of the articles across LGBT-friendly news sites...

A report by cybersecurity firm Cheq projects that these fake fans will cost brands $1.3 billion in 2019 alone. In the influencer economy, you're paid...

Global influencer marketing is expected to be an $8.5 billion market this year, according to a recent report from Cheq, a cybersecurity company...

Fraudulent influencer marketing this year, according to a July 2019 global study from cybersecurity company Cheq and the University...

New York-based cybersecurity company CHEQ has worked with the University of Baltimore business school to assess the direct economic costs...

New research from Cheq and the University of Baltimore has revealed that influencer fraud – which often involves purchasing fake followers...

Fake followers in influencer marketing costing brands $1.3B this year. Brands pay billions of dollars a year to promote their products through...

Influencer fraud is expected to cost businesses $1.3 billion this year, according to cybersecurity firm Cheq. And those are just the...

The "Economic Cost of Bad Actors on the Internet" study, conducted by AI-based cybersecurity company CHEQ and economist Roberto Cavazos...

That fraudulent activity is costing advertisers $1.3 billion this year, according to a report from Cheq, a cybersecurity company...

After the success of Cheq’s first campaign, featuring Dikembe Mutombo, the disruptive ad-verification company is now launching...

This Cyber Security Firm Created a Kitschy 90s Sitcom Ad Starring NBA Legend Dikembe Mutombo. CHEQ introduces 'Mr. Reach'...

Turner, a division of AT&T's WarnerMedia Group, is working with in-game sale-side platform (SSP) Anzu and cybersecurity vendor Cheq to pilot...

Anzu and CHEQ collaborate to bring the first ever 3D ad verification solution. The alliance made brings out long-term security and trust for...

CHEQ will provide end-to-end ad verification within Anzu’s blended in-game advertising platform, involving a full suite of 3D viewability...

Anzu and CHEQ Launch First Ad-Verification Solution for 3D Video Gaming. Turner, Part of Warner Media Group, Will Lead the Beta-Testing...

Blended in-game advertising platform Anzu and military-grade cybersecurity company CHEQ today announced a partnership to deliver the first...

The in-game sale-side platform (SSP) Anzu is partnering with the cybersecurity pros at Cheq to offer the first ever ad verification service...

The company that draws attention with its proprietary technology of brand safety is the Israeli-based ad technology company CHEQ...

ADK, Japan's third-largest ad agency has chosen military-grade ad-verification firm CHEQ to provide AI-based brand safety...

Mobile-based ad fraud makes up 46% of total digital ad fraud, according to a study by ad-verification firm CHEQ. Ad-fraud...

All content has the potential to be unsafe — the definition of “safe” content varies from brand-to-brand. It’s a tricky landscape for...

According to a new report, annual digital advertising fraud (when the euros that companies spend on online campaigns doesn’t result..

CHEQ founder and CEO Guy Tytunovich said: “Advertisers are increasingly putting pressure on the industry, from platforms to publishers...

Digiday and Cheq have investigated the after-effect of implementing brand safety tools during advertising campaigns. After surveying...

Almost two thirds (61 percent) are seriously concerned that such tools are not fit for purpose, according to a new report from CHEQ...

Global ad fraud is predicted to cost an unprecedented $23bn this year and could reach $30bn including indirect economic and social costs...

Why should we trust the sophistication of ad-targeting technology in an industry where advertisers will lose more than $23 billion globally...

Marketers are expected to lose $23 billion this year in online ad spending because of ad fraud, a global economic study by CHEQ has revealed...

The report by cybersecurity company Cheq stands in stark contrast to other estimates that ad fraud will cost advertisers $5.8 billion in 2019...

Inappropriate content can have a nasty impact on your association’s brand, according to Daniel Avital, chief strategy officer at security...

Research from Magna Global and software provider Cheq finds that many consumers view unsafe ad placements as endorsements...

Ads that appear near negative content decrease consumer intent to associate with a brand by 2.8 times according to CHEQ...

Fetch Media, The7Stars and Cheq are among the big winners at The Drum Digital Advertising Awards Europe 2019 The results were unveiled...

We’re not seeing a huge improvement in brand safety from three years ago to now,” said Guy Tytunovich, founder and CEO of Cheq...

CHEQ Yourself Before You Wreck Yourself: Israeli Startup Guards Advertisers Against Digital Disaster...

Tel Aviv-headquartered cybersecurity company Cheq Technologies Ltd. offers a cybersecurity platform that utilizes artificial intelligence...

It’s mundane at this point, said Daniel Avital, the chief strategy officer at Cheq. “There’s this notion that every time a brand safety violation...

The company that provides the latest services to meet these needs is Israeli company CHEQ AI Technologies. In Japan, we will start...

Accuracy is the make or break of the game. A lot of what people are blocking should not be blocked. This is damaging because everyone loses scale...

Do they merely report on fraud and can they block ad fraud in real-time?" said Asaf Botovsky, CTO, CHEQ...

In a recent study by CHEQ (the ad verification company I work for, we found that 18% of online ad traffic was fraudulent based on 4.1 billion...

Here at CHEQ, we carried out an analysis of 4.1 billion ad requests made in the United States between October 2018 and February...

The finalists for Most effective Use of Creativity are: Cheq and Captify, MediaCom Global, for Bose. Another area of interest for judges...

The report, based on a new study by Tel Aviv-based cybersecurity firm Cheq, said as much as 20c of every dollar spent on digital advertising...

Looking at IP and blacklists no longer works, said Guy Tytunovich, CHEQ founder-CEO, and a former Israeli military intelligence officer...

According to new data out from CHEQ up to 77% of US traffic is fraudulent; not only that, but this traffic is coming from sophisticated sources...

Some 77% of fraudulent US ad traffic is highly sophisticated according to military-grade ad-verification firm CHEQ. In a study of 4.1 billion...

To that end, CHEQ and RiskIQ formed a partnership that advances the industry, creates visibility and protects assets across the entire digital...

Ad-verification is on the verge of disruption as AI begins to revolutionise the way we look at brand-safety and ad-fraud. While first-gen technology...

According to a new study by ad verification company Cheq whose findings were made available in a news release...

CHEQ's innovative technology distinguishes itself from conventional ad verification tools, blocking fraud and non-brand safe content on a per-article...

As marketers are pouring billions into digital ads, a new report from Tel Aviv-based cybersecurity firm Cheq says up to 20% of that money is being stolen...

Brands have good reason to feel uneasy, according to an October 2018 study by cybersecurity firm Cheq and IPG Mediabrands...

CHEQ's AI sophisticated reading and deep understanding of content and contexts allowed the companies to extend the reach and safety of...

CHEQ is dramatically increasing ad serving opportunities to sites that were previously off limits to us." Takahide Kobayashi, of Daiwa House...

Military-grade ad-verification company CHEQ, and RiskIQ, the global leader in attack-surface management, announced a partnership...

CHEQ AI Technologies, which provides a next-generation ad safety platform for Internet advertising distribution, established a...

If you ran CHEQ, a cybersecurity outfit that blocks all manner of potential pitfalls for online advertisers, who immediately comes to mind...

Ad verification company Cheq has appointed legendary NBA shot blocker Dikembe Mutombo as its ‘chief blocking officer...

CHEQ is teaming with legendary NBA shot blocker Dikembe Mutombo and will showcase him both in-front and behind...

In the CHEQ study, “objectionable material” that can taint a financial brand’s digital advertising falls into one or more of the following categories...

Military-grade ad-verification company CHEQ has announced the appointment of legendary NBA shot blocker Dikembe Mutombo as Chief Blocking...

Military-grade ad-verification company CHEQ has announced the appointment of legendary NBA shot blocker Dikembe Mutombo...

n the age of Netflix, Lyft, and Venmo, young digital-native consumers are feeling entitled to receive on-demand, high-performance services...

This solution was realized by introducing the latest technology "CHEQ" from Israel into "BEYONDX PMP" provided by the company...

Brands need to incorporate an autonomous brand-safety system like the excellent platform provided by category innovator CHEQ...

A recent study from CHEQ, IPG Mediabrands, BMW and Hulu found that serving ads against inappropriate content made customers...

Working on real-time brand safety, CHEQ AI Technologies from Israel conducted a survey on "brand safety effects" in collaboration...

In a recent study by CHEQ, IPG Media Labs, Magna and BMW, it was revealed that consumers view brand-safety incidents...

Tel Aviv-headquartered cybersecurity company Cheq Technologies Ltd. has appointed Eyal Balicer as chief global operations officer...

The attempt to quantify the damage produced some astonishing results. It is what led us at CHEQ to join with IPG Media Lab, Magna Global....

Last week, Adweek reported on a study conducted by IPG Mediabrands’ research arm IPG Media Lab and CHEQ, a brand safety company...

Cyber Communications Inc. (CCI) has chosen cybersecurity company CHEQ as their official partner to offer advertisers and publishers its AI...

A new study from brand safety platform CHEQ, media agency IPG Mediabrands and automaker BMW aimed to quantify the risk...

The research was carried out by global cybersecurity firm CHEQ in association with Magna, the intelligence and innovation unit of IPG...

The brand safety study, conducted by IPG Mediabrands along with military-grade cybersecurity company CHEQ, plus BMW...

A new media trial study by brand safety company CHEQ, IPG Mediabrands, BMW, Magna and a leading online entertainment platform...

Brand safety company CHEQ, together with IPG Mediabrands, BMW and a leading online entertainment platform, today announced...

Many consumers view unsafe ad placement as an intentional endorsement of the negative content. With unsafe ad placements...

IPG Mediabrands’ research arm IPG Media Lab and cyber security brand safety company CHEQ conducted the study, which found that...

Chris Davis, chief revenue officer of Cheq, a cybersecurity company, said that while there’s no guarantee of brand safety on YouTube...

A common misperception is that publishers are unable to monetize safe content because it’s being flagged as negative and then blocked...

Focused on the “place” of storytelling was Mr. Daiki Yoshida, a sales division team manager of Cyber ​​Communications (CCI) , and CHEQ...

CHEQ, an NYC-based cybersecurity company, raised USD 5M in Series A round back in June. The company protects brands...

Ensuring viewability, brand safety and fraud elimination... there is no other tool which can do all three preemptively...

CCI Signs Partnership Agreement with CHEQ AI Technologies Ltd, Providing Next Generation Ad Safety Platform...

Cyber ​​Communications has signed a partnership agreement with Israeli ad technology company CHEQ AI Technologies (hereafter CHEQ)...

Since CHEQ was founded, it became a Battery Ventures portfolio company (one of the world’s largest VCs) and has been selected by Coca-Cola...

The Israeli cybersecurity company Cheq, which received $5 million in Series A funding in June. Chief strategy officer Daniel Avital said Cheq...

In this interview, Daniel Avital, Chief Strategy Officer at CHEQ discusses the need for firms to move past mere metrics to take preventative...

Israeli startup CHEQ has developed an AI driven platform to help advertisers completely avoid serving ads to bots, or being displayed in...

It may take a former Israeli intelligence officer to develop a military-grade protocol to detect and prevent ad fraud, which is what...

Israeli startup Cheq Technologies Ltd. developed a platform that “understands” the context of a web page in real time and is able to...

New York-based cybersecurity company Cheq Technologies Ltd. has raised $5 million in a Series A funding round led by Battery Ventures...

Cheq offers a cybersecurity platform that utilizes AI and natural language processing to analyze content and users and prevent unsafe brand...

Tel Aviv-based CHEQ, a cybersecurity company, has secured $5 million in Series A funding. The investor was Battery Ventures...

While brand safety and fraud prevention have been big topics in the online ad industry over the past couple years, Cheq CEO Guy Tytunovich...

Cybersecurity company CHEQ today announced the closing of $5M in Series A funding, which will help it enable digital advertisers to publish ads...

Cyber ​​Communications has signed a partnership agreement with Israeli ad technology company CHEQ AI Technologies (hereafter CHEQ)...

Since CHEQ was founded, it became a Battery Ventures portfolio company (one of the world’s largest VCs) and has been selected by Coca-Cola...

The Israeli cybersecurity company Cheq, which received $5 million in Series A funding in June. Chief strategy officer Daniel Avital said Cheq...

In this interview, Daniel Avital, Chief Strategy Officer at CHEQ discusses the need for firms to move past mere metrics to take preventative...