Sponsored by CHEQ
Performance Marketing Insider Summit
At MediaPost’s Insider Summits, marketers come together to network, learn and engage. Update your blueprint for acquisition, optimization and measurement at this intimate community event. Complete the form to book a meeting on-site with the CHEQ team!
Trusted by 15,000 brands to secure the go-to-market attack surface
Mon, Dec 15 at 10:45AM MT
You're Marketing to Humans, Bots, & AI; Now What?
Automated bots now dominate key moments in the digital shopping experience. Up to 40% of web traffic is classified as non-human, and of those, up to 1 in 3 are malicious.
With bad actors disrupting the real customer experience, knowing the truth behind every visit, ad click, and transaction allows you to act upon who’s really on your site and grow revenue.
We'll share traffic trends, insights, and actions you can take to ensure your marketing teams are ready for the next era of digital engagement.
Brandon Borden
AVP, Demand Gen
Karl Quinn
Senior Director, Enterprise