--------------------------------

The State of Fake Traffic 2023

This report includes a year's worth of data from more than 15,000 brands, analyzed by 2,000+ cybersecurity challenges.

The State of Fake Traffic 2023 report cover

1 in 10 website visitors was inauthentic

The State of Fake Traffic 2023 report cover

By analyzing billions of data points from tens of thousands of anonymized campaigns, funnels, and websites protected by CHEQ, we were able to gain accurate insight into the scope of the invalid traffic problem, and how it affects different platforms, industries, and regions.

Sneak Peek

The State of Fake Traffic 2023 report executive summary
Chart showing rise in fake traffic threats and top impacted industries
Fake traffic rates by industry in 2022, led by gambling, tech, and telecom