Higher Education Marketing Report | CHEQ

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How Bots & Fake Users Impact Higher Education Marketing

Download our report to discover the unique ways that the Fake Web impacts higher education institutions' funnels, advertisements, analytics, and more.

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higher education marketing report

2.5B fake visits each year

higher education marketing report

Our analysis revealed that about approximately 2.5 billion of these website visits are coming from bots and fake users. An influx of website visits from bots and fake users can result in unexplainable traffic spikes, higher bounce rates, skewed metrics, wasted time and resources, and overwhelmed servers. These actions can also make a website more challenging to use for someone with legitimate interest.

Sneak Peek

edu email fake
fake student enrollment
form validation testing