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Don't miss CHEQ at B2BMX @ AWNY from Oct 5 to 8 - Booth B2

Don't miss CHEQ at B2BMX @ AWNY from Oct 5 to 8 - Booth B2

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Marketing

Resources and articles for marketers and advertisers.

Ways to Detect Click Fraud
In Marketing

5 Ways to Detect Click Fraud

Boris Mustapic
April 20, 2020 | 8 min read
How Click Fraud Infects Your Entire Marketing Operation
In Marketing

How Click Fraud Infects Your Entire Marketing Operation

Daniel Avital
April 08, 2020 | 5 min read
Click Fraud 101: Most Common Types of Fraudulent Clicks
In Marketing

Click Fraud 101: Common Types of Invalid Clicks

Daniel Avital
April 07, 2020 | 3 min read
The Cost of Click Fraud in eCommerce
In Marketing

The Cost of Click Fraud: eCommerce will lose $3.8 Billion

Jonathan Marciano
April 06, 2020 | 5 min read
25 of the New York Times' top 100 news stories in 2019 were incorrectly blocked as brand unsafe
In Marketing

25 of the New York Times’ top 100 news stories in 2019 were incorrectly blocked as brand unsafe

Jonathan Marciano
March 16, 2020 | 6 min read
In Marketing

12 of the Most Bizarre “Brand Safety” Keywords Costing $3.2 Billion a Year

Jonathan Marciano
February 18, 2020 | 8 min read
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Latest Posts

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In Bot & AI Agent Trust Management

The CAPTCHA Is Dead. Don’t Mourn It. It’s Time To Move On.

Jamie Vinkle
September 11, 2026 | 7 min read
In Bot & AI Agent Trust Management

When Behavior Stops Telling You Anything: User Data Validation as a Signal of AI Agent Intent

Assaf Dar
September 10, 2026 | 5 min read
In Bot & AI Agent Trust Management

Web Bot Auth Solves Identity. But Is That Enough?

Ofir Haim
September 03, 2026 | 6 min read
Comparison of legacy CAPTCHA and enhanced bot management, showing human, AI agent, and known crawler traffic allowed while malicious bots are blocked.
In Bot & AI Agent Trust Management

Why Businesses Are Choosing CAPTCHA Alternatives

Jamie Vinkle
September 01, 2026 | 15 min read
Central shield with California map and user icon, connected by dashed lines to left web panels and right security indicators.
In Privacy & Compliance

The Growing CCPA Risk for Advertising Technology

Jamie Vinkle
August 25, 2026 | 2 min read
Illustration of AI agent identity verification, with an automated agent evaluated against declared identity, network, provenance, and behavioral signals.
In Bot & AI Agent Trust Management

What Is AI Agent Identity? Verifying the Agents Reaching Your Site

Jamie Vinkle
August 19, 2026 | 12 min read
Central shield with scales represents security; dashed arrows link left icons (robot, person, malware) to right-side dashboards and alerts, illustrating data protection flow.
In Privacy & Compliance

CIPA, Website Tracking, and What This California Ruling Really Means

Jamie Vinkle
August 18, 2026 | 2 min read
AI search workflow: browser pages feed a central robot via dashed lines, arrows extend to right to user profile, checklist, and warning panels.
In Bot & AI Agent Trust Management

What Cloudflare’s AI Bot Settings Do, and What They Still Can’t See

Becky Gundy
August 10, 2026 | 9 min read
Hero banner: headline 'Block the AI Agent. Lose the Customer?' with a robot icon on the left connected by a dotted line to three icons (plane, suitcase, arrow) and a red prohibition symbol midline on a dark purple gradient; CHEQ logo.
In Bot & AI Agent Trust Management

When a Travel Brand Blocks an AI Agent, Is It Also Blocking the Customer?

Jamie Vinkle
August 05, 2026 | 9 min read
Decorative illustration of a monitor showing a dotted globe and network lines, connected to round avatar icons around the screen on a purple background (CHEQ branding).
In Bot & AI Agent Trust Management

What Is the Agentic Web? AI Agents and the New Internet

Jamie Vinkle
July 09, 2026 | 13 min read
Promotional banner announcing CHEQ's appointment of CyberArk founder as Chairman of the Board, with a portrait on the right against a purple-pink background.
In Announcements

CHEQ Appoints CyberArk Founder Udi Mokady as Chairman of the Board

Jamie Vinkle
July 07, 2026 | 3 min read
CHEQ illustration showing AI agent trust verification and intent analysis across website activity signals.
In Bot & AI Agent Trust Management

Agent Trust vs. Agent Intent: Why Verifying AI Agents Is Only the Start

Jamie Vinkle
June 25, 2026 | 9 min read

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